How Can I Help You?
Looking for a reliable all-in-one content creation expert with a penchant for crafts?
Here's just a selection of the services I can offer you and business.

Craft Project Design
As you may have guessed, I’m passionate about making things - from knitting and embroidery to papercraft, upholstery, upcycling, and beyond.
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Before starting my freelance career in 2019, I spent seven busy years as the craft editor of Your Home magazine. I've also worked across a range of other industry-leading titles including Sew, Let’s Knit, Wedding, and Let’s Get Crafting, where I designed, created, stepped, and styled hundreds of craft and DIY projects and ideas.
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Since going freelance, I’ve continued to bring inspiring, easy-to-follow projects and features to life for titles such as Mollie Makes, We Like Sewing, We Like Quilting, Love Embroidery, Simply Sewing, and Homestyle. I love creating project tutorials that engage readers at all skill levels.

Copywriting & Editing
Alongside my work as a craft designer, I have almost 20 years of experience as an editor, copywriter, and stylist.
I've written features, interviews, reviews, and buyer's guides for a variety of publications, including The Independent, Gathered, Simply Crochet, YourHomeStyle, and more.
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I'm a dab hand at social media and SEO-driven web content, and I can combine writing with project design, styling, and photography to deliver a custom all-in-one package solution.
My work isn’t limited to crafts - I enjoy writing about a wide range of subjects. For example, since 2018 I've worked remotely for Thruline Marketing, creating content that attracts, informs, and recruits students for educational and training programs across the USA.

Brands & Consultancy
I also offer a range of services for brands, marketing agencies, and other businesses looking to refine and improve their craft-related content.
I've partnered with companies including RustOleum, Rex London, and Brother Sewing to create marketing materials, interviews, blog posts, advertorials, social media campaigns, craft projects, newsletters, and more.
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I also offer a range of consultancy services based on my industry knowledge and experience. Whether you need help developing new craft content, refining project instructions, or ensuring your tutorials are engaging and accessible, I can help. From planning out new workshop ideas to advising on trends and best practices, I'm happy to provide support wherever it's needed.
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